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When AnalogFolk created #BeatsDaisyChallenge – Beats’ first-ever campaign on TikTok (logging 7.1 billion hashtag page views in the first four weeks), and the first music video to be made using user-generated content, I curated several different written awards entries. I also worked closely with a team of designers and creatives on the script and videography for a video award entry.

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© 2021 by Claire Henderson

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